Courtesy of Kelly Keith
Atlanta Magazine - 2015
Kenny and Kelly Keith are opening a doughnut, bacon, and barista shop called Glaze Doughnuts in Brookhaven’s Brookleigh Market this June. Located at 2248 Johnson Ferry Road, Glaze will sit alongside a new Pure Taqueria outpost and Brookhaven Provisions, a prepared food spot by the Café at Pharr team, explains Robert Fransen of Coro Realty Advisors, one of the companies behind the project.
Open morning until about midnight, Glaze will serve warm, made-from-scratch doughnuts prepared throughout the day. Flavors include fresh strawberry, orange creamsicle, butterscotch bacon, cotton candy, and gluten-free blueberry sour cream. As the name suggests, a traditional yeast-based glazed doughnut will be the signature offering. It will even have a drive-through.
Glaze will also sell doughnut holes in batches of six with a choice of flavored sugars (lavender, lime, lemon, or vanilla), and a doughnut tower made from dozen doughnuts. There will be applewood, candied maple and sriracha bacon, as well as a country ham sandwich served on a sliced doughnut. Beverage options will include fresh orange juice, hot cocoa, coffee, tea, and lattes.
Though she doesn’t have official culinary training, Kelly runs her own specialty cake business, which she will continue to operate from Glaze under the name Kelly’s Cakes. Kenny “just does a lot of market research,” Kelly says.
So why doughnuts? In the last 20 years, the Keith’s have lived in seven different cities. Doughnuts became a Father’s Day tradition, and every year, Kelly would crowd-source the best doughnut shop in the area so that she and her daughter could surprise Kenny with a visit there.
The Keiths are already looking for a second location for Glaze—one near their house in Sandy Springs. They have yet to sign a lease, but plans include a similar size and aesthetic, with bleached woods, sea foam green, and warm tones; seating for twenty to twenty-five people, and free Wi-Fi.